Important Disclosure Information
About Our Services
Private Wealth Management services provided by First Foundation Advisors and are Not FDIC Insured, Not Bank Guaranteed, and May Lose Value. Insurance services provided by First Foundation Insurance Services and are Not FDIC Insured, Not Bank Guaranteed, and May Lose Value. First Foundation Inc. provides two separate and distinct services: (1) investment advisory services through First Foundation Advisors, as an SEC registered investment adviser, and (2) banking, trust services and philanthropic and family consulting through First Foundation Bank, Member FDIC and Equal Housing Lender, and insurance services through the bank’s subsidiary, First Foundation Insurance Services. Clients may engage First Foundation for either or all services. The scope of the services to be provided depends upon the terms of the engagement.
First Foundation Advisors (“FFA”) is an SEC registered investment adviser located in Irvine, California. A copy of the Company’s current written disclosure Brochure discussing our advisory services and fees continues to remain available upon request.
FFA may only transact business in those states in which it is registered, or qualifies for an exemption or exclusion from registration requirements. FFA’s public portion of its web site is limited to the dissemination of general information pertaining to its advisory services, together with access to additional investment-related information, publications, and links. Accordingly, the publication of FFA’s web site on the Internet should not be construed by any consumer and/or prospective client as FFA’s solicitation to effect, or attempt to effect transactions in securities, or the rendering of personalized investment advice for compensation, over the Internet. Any subsequent, direct communication by FFA with a prospective client shall be conducted by a representative that is either registered or qualifies for an exemption or exclusion from registration in the state where the prospective client resides. A copy of the FFA’s current written disclosure Brochure and Form CRS discussing the FFA’s business operations, services, and fees is available on this web site and/or from Company upon written request.
FFA does not make any representations or warranties as to the accuracy, timeliness, suitability, completeness, or relevance of any information prepared by any unaffiliated third party, whether linked to FFA’s web site or incorporated herein, and takes no responsibility therefore. All such information is provided solely for convenience purposes only and all users thereof should be guided accordingly.
Please remember that different types of investments involve varying degrees of risk, and there can be no assurance that the future performance of any specific investment or investment strategy (including those undertaken or recommended by FFA) will be profitable or equal any historical performance level(s).
Certain portions of FFA’s web site (i.e. newsletters, articles, commentaries, etc.) may contain a discussion of, and/or provide access to FFA’s (and those of other investment and non-investment professionals) positions and/or recommendations as of a specific prior date. Due to various factors, including changing market conditions, such discussion may no longer be reflective of current position(s) and/or recommendation(s). Moreover, no client or prospective client should assume that any such discussion serves as the receipt of, or a substitute for, personalized advice from FFA, or from any other investment professional. FFA is neither an attorney nor an accountant, and no portion of the web site content should be interpreted as legal, accounting or tax advice.
Please Note: Limitations: Neither rankings and/or recognitions by unaffiliated rating services, publications, media, or other organizations, nor the achievement of any professional designation, certification, degree, or license, membership in any professional organization, or any amount of prior experience or success, should be construed by a client or prospective client as a guarantee that he/she will experience a certain level of results if the Company is engaged, or continues to be engaged, to provide investment advisory services. Rankings published by magazines, and others, generally base their selections exclusively on information prepared and/or submitted by the recognized adviser. Rankings are generally limited to participating advisers (see participation criteria/methodology). Unless expressly indicated to the contrary, Company did not pay a fee to be included on any such ranking. No ranking or recognition should be construed as a current or past endorsement of Company by any of its clients.
ANY QUESTIONS: FFA’s Chief Compliance Officer remains available to address any questions regarding rankings and/or recognitions, including providing the criteria used for any reflected ranking.
To the extent that any client or prospective client utilizes any economic calculator or similar interactive device contained within or linked to FFA’s website, the client and/or prospective client acknowledges and understand that the information resulting from the use of any such calculator/device, is not, and should not be construed, in any manner whatsoever, as the receipt of, or a substitute for, personalized individual advice from FFA, or from any other investment professional.
Each client and prospective client agrees, as a condition precedent to their access to FFA’s website and any associated client portal, to release and hold harmless FFA, its officers, directors, owners, employees and agents from their actions and/or omissions which are independent of their receipt of personalized individual advice from FFA, and any/all adverse consequences resulting from their use or misuse of the website or the client portal.
FFA does not provide written opinions regarding tax matters and no part of FFA services or this document should be relied upon as a written tax opinion. To the extent that a client requires a written opinion regarding a specific tax matter, the client should consult with the certified public accounting or law firm of their choosing. Any insurance planning or advice provided by FFA is ancillary to its investment advisory and financial planning services and such advice should not be used as the primary basis for entering into any contemplated transaction. The content of this document is not a substitute for the advice of an insurance professional, accountant or attorney in the relevant jurisdiction. FFA does not sell insurance, practice public accounting or practice law. Planning in the areas of insurance, law, tax and accounting requires the advice of an experienced professional trained in the area under consideration. FFA recommends and expects the reader to engage an outside professional trained in the matters discussed in any FFA materials before undertaking any action.
WEB SITE ACKNOWLEDGEMENT
First Foundation Advisors
PORTAL ACCESS ACKNOWLEDGMENT
As a client of First Foundation Advisors (“Company”), by selecting the “I Agree” button, I elect to participate in the password-protected access portion of Company Internet web site. I understand that my participation will allow me to review certain investment-related information published by Company and unaffiliated third parties. This password-protected access is made available to clients of Company free of charge. This authorization shall continue until canceled in writing.
I understand that the password-protected section is a secure web site intended only to allow a client access to information relative to his/her/its specific account. I also understand that I will be assigned an individual password. I agree not to share my password with any other person. I hereby release and hold Company harmless from any adverse consequences relative to any failure by me to keep the identity of my password secure.